Benefit Launches False Lashes Line

Benefit has launched a new false eyelash collection.

Many people are calling it the collection for those who hate false eyelashes but still want the authentic look your own natural lashes give you. Whether you want to give your own lashes little boost, a glamorous lift for a special occasion, or are wanting to try and freestyle with individual lashes, there seems to be options for everyone.

The collection is made up of six different lashes: Going Solo, Daily Darling, Prima Donna, Pin-Up, Girly Up, and Debuante as well as invisible lash glue to make them look like natural lashes. The lashes are packaged in two different ways. On Benefit’s website, they’re packaged as if someone is wearing them with the background being a face with the lashes being placed where your natural eyelashes would grow. Then for selling in stores, as shown above, they’re packaged to show the style of the lash with a different colored box for each.

Benefit Cosmetics is known for all types of makeup as well as their skincare line. Many people know them for their “They’re Real! Lengthening Mascara”, “Gimme Brow Volumizing Eyebrow Gel”, and the “Roller Lash Curling Mascara”. These products and many more can be found on their website.

To get more updates on new products and collections, check out Benefit’s social media:

Instagram: @benefitcosmetics

Twitter: @benefitbeauty