CULTURE

AMBUSH Nike Collaboration Launching Mid-December

Nike

The wait is over, the long-anticipated collection is coming soon.

Expected to drop in mid-December, the athletic apparel collection, for men and women, features a selection of signature jackets, tracksuits, pants, and shirts. Co-founder of AMBUSH, and Director of Men’s Jewelry at Dior, Yoon has been busy.

The designer has been one of Nike’s most captivating collaborators of 2018. The focuses of this collection are comfort and functionality, which go hand in hand. The pants, tracksuits, shirts, and jackets make use of materials like Nike Dryfit tech, fleece, metallic accents, and faux fur– a first for Nike, for performance, style, and warmth.  The most talked-about items are the reversible faux fur jacket and fresh re-styled Air Max 180 sneakers, expected to release in Europe and Tokyo in a week.

 

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As I see it, athletes and aesthetes aren’t so different after all. The mental state that is required for me to be the best at what I do is the same as what is required for athletes to be the best. It requires discipline, practice and commitment. The medium I work with is my sport so find your creative outlet, be fearless and just do it! 💪🏽 . I’m super excited to tell you that the apparel collection is finally launching this week and the sneakers are coming in Spring 19 . @NIKE x @Ambush_official CAMPAIGN 2 The collection’s for both Men and Women 🖤 WILL DROP on 12.6 EUROPE 12.8 TOKYO and ASIA Mid Dec NORTH AMERICA Shoutout to all the creatives in this amazing campaign @hart_leshkina @ibkamara @adesuwa @laurentsai @mckennahellam @storeyrobert . #NIKE # AMBUSH #dreamcometrue

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This is Nike’s first female collaboration in 3 years.