Amandla Stenberg Joins Fenty Beauty as a Brand Ambassador
Rihanna named the first-ever celebrity ambassador for Fenty Beauty and it’s 20-year-old actress and activist, Amandla Stenberg.
Ever since the release of her beauty line in September of 2017, Rihanna or lesser known models have been the face of Fenty Beauty. This makes Amandla Stenberg the first major celebrity to be signed to represent the beauty label. The Hunger Games actress who stole our hearts said the brand makes her feel like herself.
According to the press, Rihanna personally picked The Darkest Minds Star for this important role. Since its 2017 launch, Fenty Beauty has grown rapidly, thanks to the well-formulated products and an inclusive message. Fenty Beauty was created with promise of inclusion for all women and we love that. Fenty Beauty’s mission is to make everyone feel beautiful and recognized no matter their race, ethnicity, culture or personal style.
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FENTY FACE 🤩 Thank u for having me @fentybeauty. 🖤 BEAUTY FOR ALL 🖤 and more to come. #fentyfamily
Stenberg would represent the brand and appear in campaign imagery for the coming year as a Fenty Face. Stenberg said in an official press release that “Fenty Beauty’s whole ethos makes me feel empowered and excited to let different facets of myself shine.” Stenberg also shared that the Match Stix Matte and Shimmer Skin sticks are her favorites from the brand and that they “are wonderful on-the-go highlighting and bronzing and I’m all about having a little glow going. Plus they stick together with magnets which ensures they’ll never break apart in your bag.” Big things are coming to the Fenty Empire and we’re so excited.
