BLACKPINK’s Jisoo Looks Fantastic in Photos as New Face of itMICHAA
BLACKPINK’s Jisoo has been confirmed as the new muse for South Korean fashion brand, itMICHAA.
Photos of Jisoo, the oldest member of k-pop girl group BLACKPINK, have been shared of her promoting the new collection of itMICHAA on their Instagram page. The Korean brand has just introduced their 2021 Spring collection, using promotion from Jisoo as a teaser. Fans are loving the stunning photoshoot, tagging BLACKPINK in tweets of excitement and praise for Jisoo.
Twitter was flooded with tweets using the hashtag #itMICHAAmuseJISOO, with fans of Jisoo sharing their thoughts on the campaign and support for Jisoo. The photos for the campaign display the BLACKPINK member looking lovely in fresh tones, soft textiles, and chic business casual outfits.
KIM JISOO THE NEW MUSE OF ITMICHAA. SHE’S UNREAL.#itMICHAAmuseJISOO @BLACKPINK pic.twitter.com/xzxmPpACdY
— ᴄʏᴀɴ (@cyanblink) February 19, 2021
On February 19, itMICHAA posted a 20-second YouTube campaign video, announcing the collaboration with Jisoo, titled ‘The Woman We Love with Jisoo’. The video shows clips of Jisoo looking gorgeous in the company’s fresh spring collection, surrounded by flowers and soft-colored backdrops.
Jisoo is taking over Girls’ Generation’s Seoyhun’s role as the face of itMICHAA. Though the fashion brand has had many muses for their fashion campaigns, fans are excited to see Jisoo dressed up and supporting the local Korean brand. The brand has shared congratulations for Jisoo by sending a food truck to the set of the current show she’s starring in, the TV drama Snowdrop. Fans are quite excited to see the photos shared of Jisoo.
Seeing Jisoo like this. Feels like she owns the brands..
— 🍓🗝 (@iamlawyerkim) February 19, 2021
IT X Jisoo looks sexc to me.. 😍#itMICHAAmuseJISOO pic.twitter.com/0WKAcwOUsi
Check out the campaign for itMICHAA and stay up to date with BLACKPINK on Twitter.
Writer | Tweet me @lauruberto
