Zac Efron and Jessica Alba Team Up to Promote Dubai Tourism
It may look like Zac Efron and Jessica Alba are gearing up for an action film set in Dubai. As it turns out, the actors were enlisted by Dubai Tourism to promote travel within the country.
The 30-second clip takes viewers throughout the sprawling desert city with an opening shot of the Burj Al Arab. Cut to Alba sitting across from Efron at a restaurant, where we hear her complain, “You’re just always putting work first.”
There are motorcycle chases and waterway fights, ATV racing on the sand, and parachuting off skyscrapers. With a high production value and A-list celebrities to help spread the message, the video ends with the text, “Now playing in Dubai.”
She’s always getting me out of trouble… 🎒 #DubaiPresents @jessicaalba pic.twitter.com/HUhNFQeSid
— Zac Efron (@ZacEfron) August 3, 2021
For the last few days, Alba and Efron have been posting teaser photos from the video. With captions like “Guess where” and “Arriving in style,” fans were left to wonder what the secret project might be.
Wow Zac! This is so cool! I love all the suspense🤔
— 🛹Donna🛹 (@donnaloveszac87) August 2, 2021
It’s getting more exciting everytime you post! We’re anxiously waiting. Love the blue helmet💙
Thanks for posting again..
ilysm💘
Visit Dubai, the producers of the campaign, are no strangers to recruiting Hollywood celebrities in their videos. Check out their 2019 tourism campaign featuring Gwenyth Paltrow, Kate Hudson, and Zoe Saldana.
Writer | @IlanaDavis24
