Kevin Durant-Inspired Series ‘Swagger’ Premiering This October on Apple TV+
The Kevin Durant-inspired basketball drama Swagger gets a series premiere date on Apple TV+ for this October. Created by Reggie Rock Bythewood, Swagger is loosely based on the NBA star’s youth. The series is a joint project from Thirty Five Ventures, Imagine Television Studios, CBS Studios, and Undisputed Cinema.
#Swagger officially premieres on Oct 29th on Apple TV+ – my and @richkleiman’s vision finally comes to life with an incredible cast. Trailer coming soon… pic.twitter.com/tUXaihf1rq
— Kevin Durant (@KDTrey5) September 10, 2021
The series will tackle themes related to the world of youth basketball. It explores the lives of players, their families, and coaches who “walk the fine line between dreams and ambition, and opportunism and corruption.” More than this, Swagger paints a picture of what it’s like to come of age in America.
An ensemble cast brings Durant’s childhood experiences to life. The series stars O’shea Jackson Jr. as Ike, a former star player who is now coaching youth basketball. Jackson is joined by Isaiah Hill as Jace Carson, a young “basketball phenomenon” ranked one of the top players in the country.
“I’ve been learning a lot from the role I play on this show and I’m excited to see what it does to you all. It’s been a long road with a couple of setbacks along the way but I can’t help but feel like this is perfect timing,” Hill tweeted back in January.
Feels like just yesterday when @IsaiahRHill and @thecaleelharris auditioned for #Swagger. But it was three years ago. Chemistry was instant. Young actors with incredible depth who have something to say. Proud of ya’ll. https://t.co/TgyOFEAnmk pic.twitter.com/viMtZEy9mA
— Reggie R. Bythewood (@RocktheFilm) September 10, 2021
Jackson Jr. and Hill are joined by Academy Award-nominee Quvenzhané Wallis, Shinelle Azoroh, Caleel Harris, James Bingham, Solomon Irama, Ozie Nzeribe, Tessa Ferrer, Tristan Mack Wilds, and Jason Rivera.
They encompass a variety of backgrounds and wealth statuses. But each character is connected to the thrilling world of youth basketball in some way. Whether it’s wanting to become the next Kevin Durant or fighting for their child to do so.
Fam, save the date for @AppleTV & @KDTrey5‘s Basketball Drama #Swagger created by @RocktheFilm on October 29! pic.twitter.com/PxLx5Cokry
— SACKEDtheMovie (@SACKEDtheMovie) September 10, 2021
Swagger is created, written, and directed by Bythewood. The former Notorius writer also serves as showrunner and executive producer alongside Durant and Imagine’s Brian Grazer.
The first three episodes will air at once, followed by weekly episodes every Friday through December 17. Keep an eye out on Apple TV+, because Swagger is premiering globally on Friday, October 29.
Writer | @IlanaDavis24
