BTS’ Jungkook and BLACKPINK’s Jennie Stun in New Campaign for Calvin Klein
Calvin Klein released its fall campaign, featuring several celebrities, including Jennie Kim, Jungkook, Alexa Demie, and Kid Cudi.
The fashion house has unveiled its new collection, modeled by several top stars. As Calvin Klein ambassadors, Jennie and Jungkook pulled off the denim and underwear combinations flawlessly. Jennie’s campaign video depicts her dancing and posing to Lady Gaga’s iconic “Just Dance.”
spin that record babe. let the sound wash over you. JENNIE in the new campaign by @inezandvinoodh. pic.twitter.com/3KdbM436cr
— calvinklein (@CalvinKlein) August 14, 2023
Jungkook’s campaign shoot joins his long list of achievements for this year. The collaboration follows his recent song release featuring Latto, “Seven.” The single was well-received and catapulted both artists to Billboard Hot 100’s number one spot. Jungkook has also broken records as the first K-pop soloist to reach 35 million monthly Spotify listeners.
quick change accelerated.
— calvinklein (@CalvinKlein) August 14, 2023
Jung Kook in the new collection. pic.twitter.com/UzKYT0JDfZ
This new collection marks Alexa Demie and Kid Cudi’s first time modeling for Calvin Klein. Both celebrities have participated in the fashion industry before, but never with Calvin Klein.
In an interview with Esquire following his campaign, Kid Cudi revealed that his individuality is what makes him feel self-assured: “I think what makes me feel confident is knowing that I’m truly myself at all times.”
a lasting impression you can’t ignore.@KendallJenner in the new campaign by @inezandvinoodh. pic.twitter.com/2Ib2iIi6Zr
— calvinklein (@CalvinKlein) August 14, 2023
In addition to the new models, Kendall Jenner was also featured in the campaign. Like Jennie and Jungkook, Jenner is an ambassador for the brand. She has been featured in many past Calvin Klein collections.
In conversation with Elle, the model shared what keeps her coming back to the brand: “I love everyone in this campaign—[Calvin Klein] always does an amazing job at picking a diverse group of talent with different perspectives, and this time it’s the same. Alexa Demie, Kid Cudi, Jennie, and Jung Kook all bring their personal style to the table.”
The full Calvin Klein collection can be viewed here.