Alix Earle’s New Fashion Jersey Hack Goes Viral
Brace yourselves, fashion world; Alix Earle, TikTok sensation, is back with a style game-changer. And this time, she’s unveiling her trendy hacks for your football outfits.
To celebrate Football Sunday, Earle treated her followers to one of her signature “Get Ready With Me” videos as she prepared to cheer for her boyfriend, Braxton Berrios, at the Miami Dolphins versus Denver Broncos game at Hard Rock Stadium.
Big Al in the building. 🐬 @MiamiDolphins
— NFL (@NFL) September 24, 2023
📺: #DENvMIA — 1pm ET on CBS
📱: Stream on #NFLPlus pic.twitter.com/j76zr9jxkr
In part one of her “Get Ready With Me” video, Earle mentioned that she was originally planning on wearing a vintage denim jacket, but due to the weather, an outfit change was needed.
“I’ll probably pass out from the heat. So, Big Al got creative, and we went a little snip snip,” Earle stated in her video.
@alixearle I think we shall all cut our jerseys like this . Sm better #dolphins #miami ♬ original sound – alix earle
That’s right, “snip, snip” was the perfect move. And it didn’t take long for the “Alix Earle Effect” to kick in because her fans were instantly hooked on this new fashion hack.
Earle reposted several photos of her followers on her Instagram story who decided to participate in her new DIY trend for this past weekend’s games. Some stories captioned, “Alix cut her jersey down the middle, so I cut my jersey down the middle” and “Alix Earle made me do it.”
“I saw Alix Earle wear a cut-up Jersey, so I wore a cut-up jersey,” one user commented under her TikTok.
“Wait a minute, this idea of cutting a Jersey is GENIUS,” another user posted.
What is the “Alix Earle Effect?” Earle has a huge platform with a following of almost 6 million on TikTok. Her significant influence has given rise to the phenomenon known as the #AlixEarleEffect. If she purchases and then mentions a product, many will purchase it, and it’s very likely it’ll sell out, according to Evie Magazine.
In one video, she shared her opinions on portable lights she had purchased from Amazon. Soon after, it became known as the #AlixEarleLight, causing the product to sell out, much like the surge in popularity seen with Drunk Elephant’s bronzing drops.
The Dolphins dominated the Denver Broncos, securing a resounding 70-20 victory, marking their highest-scoring game of the season. Could we attribute this to the “Alix Earle Effect” as well?
