Get Cool for the Summer With ColourPop’s New ‘So Elemental’ Palette
Tap into your inner mermaid this summer with ColourPop’s newest palette, “So Elemental.” The 9-pan palette embodies major Y2K aesthetics, featuring an array of icy-blue shades.
However, this isn’t your mother’s “awkward blue eyeshadow phase” color. Instead, the beauty brand intertwines neutral hues and sparkling silvers with matte, metallic, and pearlescent glitter finishes. Shade names include “Calm Down,” “Malibu Waves,” “Out of the Blue,” and “Stay Lowkey.” Just hand us the lemonade and sunscreen already.
Try shade “Angelite” if you’re feeling a Jenna Rink, 13 Going on 30 vibes. Or, for more of a modern-day Renaissance look, experiment with “In the Zen.”
Nonetheless, the “So Elemental” palette promises the perfect eye look each time.
Not to mention the palette’s versatility and long-wearing technology were proven tenfold at this year’s Oscars. ABC’s red carpet correspondent, Vanessa Hudgens, wore the new palette on her eyes during the evening telecast. Her entire carpet look and glamorous Vanity Fair After Party glam were also courtesy of ColourPop’s pigmented and fresh-feeling products.
In an Instagram post breaking down the actress’ looks, fans were shocked to find out that red carpet glam isn’t as out of reach as they think. “Maybe I do need to try @colourpopcosmetics’ base products,” one user stated. “I use the same makeup as the stars. Go colourpop,” another wrote.
As always, ColourPop is right on the money when it comes to being on trend, as Pinterest predicts blue eyeshadow and blue beauty, as a whole, is ready to take over this season—a complete 180 from the “Clean Girl” aesthetic.
The best part? “So Elemental” retails for $14, endlessly bringing ColourPop’s mission of wallet-friendly, luxury products to fruition.
ColourPop’s “So Elemental” eyeshadow palette makes waves on March 21 on the brand’s site and hits ULTA Beauty on March 31.
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