Michael Rubin Super Bowl Party Became the Most Exclusive Ticket

Fanatics CEO and producer Michael Rubin hosted an exclusive, star-studded Super Bowl Party in New Orleans on February 8.

The invitation-only party opened with an energetic performance from Philadelphia native Meek Mill, who played his hit single “Dreams & Nightmares.” After the performance, Mill wrapped his arm around Rubin and credited him for hosting the stellar event.

“He puts on the best parties,” Mill added. “Keep doing your thing.” 

Rubin’s event was highly sought after, as he seamlessly blended business, pleasure, and exclusivity, making it one of the most coveted gatherings of Super Bowl week. His lineup of A-list performers included Post Malone, Travis Scott, Sexyy Red, Latto, and Ciara. 

Rubin claimed that he reviewed every member on the guest list and estimated that 1,000 people were in attendance.

“That’s what this is all about,” Rubin explained. “We’ve never sold a ticket. This is purely about saying ‘Thank You’ to the people who are really important to us.” 

When the performances started, the artists played their biggest hits, including Latto’s “Big Mama,” Sexyy Red’s “Fat Juicy & Wet,” and Don Toliver’s “Bandit.” Meanwhile, Travis Scott stood behind the DJ booth, bumping to their smash hits. 

Ciara sang several of her hits, including “Level Up” and “One, Two Step,” before bringing out Ludacris to perform “Oh.” Ludacris continued his performance by playing his part from “All I Do is Win,” created by DJ Khaled, before leaving the stage with Ciara to hug Rubin.

Travis Scott and Post Malone proceeded to hit the stage to close the show with “Sicko Mode.” 

Travis Scott, Meek Mill, Ciara, Russell Wilson & Robert Kraft at Michael Rubin’s Annual Super Bowl luncheon in New Orleans #SuperBowlLIX pic.twitter.com/jG71pcPVcM

— Wave Check (@thewavecheckk) February 8, 2025

Rubin’s event attracted a star-studded guest list, including musicians, actors, businessmen, and athletes.

Here’s a list of the celebrities who attended Rubin’s party.

• Leonardo DiCaprio
• Emma Roberts
• Serena Williams
• Megan Thee Stallion 
• Zac Efron
• Angel Reese
• Pete Davidson
• Donald Trump Jr.
• Robert Kraft
• Shaquille O’Neal
• Justin Jefferson 
• Joe Burrow
• Teyana Taylor 
• Kevin Costner 
• Quavo 
• Russell Wilson 
• Lil Baby 
• Bill Belichick
• Jayden Daniels

Emma Roberts at Michael Rubin’s Fanatics Super Bowl Party at The Sugar Mill on February 08, 2025 in New Orleans, Louisiana. #emmaroberts #actress #producer #mom #beauty #fashion #style #styleinspo #redhair #fanatics #superbowlparty #superbowl2025 #nola #neworleans #superbowllix pic.twitter.com/OyXlISBJxb

— fabulousEMMA (@fabulous_emma) February 8, 2025

Rubin’s spectacular Super Bowl celebration has celebrities anticipating his next White party in the Hamptons, which many celebrities typically attend. The party will likely take place sometime in the summer, as Rubin has hosted it in previous years.