Taco Bell Turns Back Time With Y2K Menu and Merch to Match
Throw on your Juicy tracksuit and pull out your flip phone because Taco Bell is turning back the clock to the early 2000s for a menu that brings you back to your childhood with matching merch.
Starting September 9, the food chain is bringing back its Decades Y2K Menu for jam-packed flavors reminiscent of an after-school fall day. The five fan-favorite items, all priced at $3 or less, making a comeback include:
- Cool Ranch® Doritos® Locos Tacos: The beloved twist swaps the classic shell for a tangy crunch packed with beef, lettuce, and cheddar.
- Double Decker Tacos: First launched in 1995 and revived in 2006, the Double Decker Taco remains a cult favorite with its signature bean-filled soft tortilla wrapped around a crunchy taco.
- 7 Layer Burrito: A vegetarian classic, the 7 Layer Burrito is remembered as Taco Bell’s gold standard, layering beans, rice, guac, sour cream, lettuce, tomatoes, and cheese in perfect harmony.
- Chili Cheese Burrito: A true cult favorite, the Chili Cheese Burrito inspired a fan-made tracker to find it, stuffed with hearty chili and melted cheddar inside a warm flour tortilla.
- Caramel Apple Empanada: Beloved since the early 2000s, the Caramel Apple Empanada returns with its crispy golden crust, warm apple filling, and rich caramel center.
Teased earlier this year at Live Más LIVE, Taco Bell is serving more than just fan-favorite menu revivals; it’s bringing back full Y2K energy.
Every Tuesday, Rewards Members can access exclusive Drops featuring nostalgic merch, from an Ed Hardy collab hat to a throwback digital watch and vintage-style tee. The weekly releases tap into the playful spirit of the early 2000s, giving superfans a way to wear their Taco Bell love as boldly as they eat it.
The celebration also nods to the 20-year anniversary of Taco Bell’s Rewards program, blending food, fashion, and fandom into one nostalgic moment that keeps the brand’s cult status thriving.
Get ready, Taco Bell’s Y2K menu and merchandise drop on September 9.
Writer | Tweet me @brittanyskylerr
