Crumbl’s New Flavors in a Mini 12-Pack Is the Chicest Bite-Sized Indulgence

If you’ve ever wanted to taste everything on the menu without the sugar crash that follows, Crumbl heard your prayers. This week, the beloved bakery dropped a new dazzling lineup of its cookies and you can choose the irresistible mini form: the Mini 4, 6 or 12-Pack. Think couture sweets—bite-sized, petite, but every bit as indulgent as their oversized siblings.

The concept is simple yet genius. A curated set of twelve mini versions allows you to savor Crumbl’s artistry in small bites without the guilt of polishing off a full-size cookie (though let’s be honest, we’ve all done it). It’s like a runway show of desserts, each one dressed to impress in layers of chocolate, drizzle, crunch, or cream.

This week’s rotation included:

• Semi-Sweet Chocolate Chunk Cookie: The classic, warm, and gooey cookie with rich chocolate chunks that never fails to deliver.
• Chocolate Peanut Butter Sandwich Cookie ft. OREO®: A decadent double layer of chocolate cookies sandwiched with peanut butter cream and rolled in Oreo crumbs—a fan favorite made mini.
• Chocolate Covered Strawberry Cookie: A frosted beauty with strawberry flavor wrapped in a chocolate drizzle, almost too pretty to eat.
• Caramel Pumpkin Cake Cookie: A spiced, fall-forward pumpkin cake base with a caramel topping that screams seasonal indulgence.
• Sugar Cookie ft. Mother’s® Circus Animal®: A nostalgic trip topped with a mini pink-and-white frosted animal cookie and colorful sprinkles, instantly Instagram-worthy.
• Biscoff® Ice Cream Cookie: A cool collaboration, featuring that cinnamon-spiced Biscoff flair swirled into creamy layers.
• Kentucky Butter Cake Cookie: A buttery, golden cookie topped with a sugary glaze that melts in your mouth.

A Pink Box of Playful Luxury

The iconic blush-pink box opens like a gift, revealing rows of tiny masterpieces. You don’t just see cookies—you see texture, contrast, and flavor stories waiting to unfold. It’s whimsical, colorful, and chic. Imagine couture accessories, except edible.

Each mini is perfectly portioned, creating the kind of tasting experience that feels luxe and elevated. There’s something about holding a cookie small enough to disappear in a few bites that sparks joy. It’s playful indulgence: a sugar couture moment packaged for sharing—or not sharing.

This Week’s Standouts

Crumbl’s rotating weekly flavors already feel like a capsule collection, and in mini form, they’re even more irresistible. Picture the chocolate chip—golden, dotted with deep pools of chocolate—shrunken down to a fashion-forward silhouette that still packs the same richness. The Biscoff cookie crumbles with cinnamon-spiced allure, whispering luxury in every bite. Both first bites were fresh and indulgent.

The crumble-topped creation is like a statement piece, earthy and bold, while the cookies crowned with swirls of frosting feel like party dresses spun in sugar. Then there are the mini gems cloaked in chocolate drizzle and whimsical sprinkles—mirroring that week’s signature flavors in perfect bite-sized couture. Each one a stylish echo of Crumbl’s full-size originals that could easily headline any dessert runway.

Even the simplest flavors become elevated in miniature. Dustings of sugar glimmer like sequins, colorful sugar confetti, pop like couture embellishments, and drizzled icing resembles brushstrokes of edible art.

Why Minis Matter

The magic of the 4, 6 or Mini 12-Pack isn’t just aesthetics—it’s strategy. Instead of choosing between flavors, you now have access to a curated tasting flight. It’s indulgence that feels intentional, the kind of elevated experience you’d expect in a boutique patisserie rather than a cookie chain.

For those who’ve been hesitant about tackling a full-size Crumbl cookie (they are famously massive), the minis feel approachable. You can mix, match, and create your own tasting adventure. Share them at brunch, bring them to a gathering, or indulge solo—it’s chic, it’s fun, and it’s unmistakably Crumbl.

Fashion Meets Flavor

There’s something undeniably chic about the entire concept. A limited-edition drop of minis transforms everyday snacking into a curated lifestyle moment. It’s sugar couture, presented with the same playful confidence that makes Crumbl’s brand iconic.

Where else can you unwrap a pink box to discover a dozen edible jewels, each one photo-ready and worthy of an Instagram spotlight? This collection is giving capsule wardrobe meets dessert flight—a luxury in miniature form.

Final Bite

Crumbl’s new Mini 12-Pack is proof that indulgence doesn’t have to be oversized to be fabulous. Each petite cookie delivers on flavor, design, and excitement, creating an experience that feels glamorous yet approachable. Our favs this week have to be the Kentucky Butter Cake Cookie which was so smooth as well as the Caramel Pumpkin Cake Cookie which has a nice soft snap on your first bite with a sweet cream topping. The two chocolate options were amazing and the Biscoff Ice Cream Cookie made us feel like we were taking a first class flight.

For fashion lovers, foodies, and anyone who lives for a weekly drop, this set is your must-have. Consider it your cookie runway: a chic parade of indulgence that lets you savor every bite-sized moment.