Crayola Strives to Redefine Imagination by Launching Crayola Studios
Crayola is planning on making an entertainment division called Crayola Studios to create movies and TV series for kids and their families to enjoy.
Twitter users are in a state of confusion after hearing that Crayola is launching a new entertainment division for kids and families.
what 😭
— kaii (@kaiiryuu2) August 3, 2023
Other users, however, are open to the idea and excited about what the Crayola company has in store for its users.
Wow, that's awesome! I loved Crayola as a kid and I can't wait to see what they come up with. Maybe they'll make a movie about the crayon factory or a show about the adventures of the colors. #CrayolaStudios
— Loud Netizen (@loudnetizen_) August 3, 2023
Victoria Lozano, Crayola’s EVP in Marketing, is set to oversee the division with the support of Goatfish Agency, founded by Rick Glanker, and its parent organization, Hallmark.
Furthermore, Crayola plans on teaming up with MIMO Studios to make this happen as they get ready to bring sci-fi podcast, The Alien Adventures of Finn Caspian, to life.
As explained by The Hollywood Reporter, Victoria Lozano said this about the partnership, “This series allows kids to explore the power and limitless potential of imagination, self-expression and creativity. We’re thrilled to join forces with the talented team at MIMO to bring Finn’s action-packed adventures to life.”
“Its DNA is at the very core of what we do at Crayola and a perfect example of the type of shows we want to produce going forward.” Lorenzo added.
It’s obvious that Crayola was ready to bring inspiration to a whole new level.
The Alien Adventures of Finn Caspian is about Explorers Troop 301, an 8 year old boy named Finn Caspian and his friends Abigail, Elias, and Vale.
Finn and his friends explore uncharted planets aboard the famous Marlowe 280 Interplanetary Space Station. The group solves mysteries and helps aliens during their space ventures.
The creator describes the podcast as, “Scooby Doo in space.”
It’s entertaining and perfect for keeping kids busy while parents do their everyday errands.
Crayola’s decision becomes even more clear after taking a closer look at the podcast they’re bringing to screens to millions of kids and families with MIMO Studios.
Give The Alien Adventures of Finn Caspian a listen here as we wait for Crayola’s adaptation and many more projects to come via Crayola Studios.