‘No Bars’ Rapper JT Lands New Collaboration with Beats by Dre
As half of one of the most prominent female musical duos today, JT of the City Girls has consistently showcased a profound enthusiasm for the fashion world. Last summer, she successfully launched a clothing project that received substantial praise from her dedicated fan base. Currently, the Florida native is expanding her modeling portfolio, demonstrating her commitment to exploring diverse avenues within the fashion industry.
The rapper’s newest collaboration with Beats by Dre and Mowalola draws inspiration from the vibrant nightlife of the United Kingdom to infuse a new, innovative style into the Solo3 Wireless over-ear headphones. The Miami musician has a history of collaborations with the Nigerian, London-based designer, making her an apt choice for the role.
After announcing the upcoming release, JT took to Twitter to express her excitement about the collab and working with photographer Hugo Comte on the campaign. “I’m really from the hood doing campaign shoots in Paris with Hugo Comte. Y’all won’t understand how full my heart truly is. I know what I’m doing, f**k who don’t get it!”
I’m really from the hood doing campaign shoots in Paris with Hugo comte 🥹.
— JTworld🌎🍒🫧✨ (@ThegirlJT) September 18, 2023
Y’all won’t understand how full my heart truly is.
I know what I’m doing f*ck who don’t get it!
In the cutting-edge campaign visuals, JT is seen wearing a set of vibrant silver wireless over-ear headphones, adorned with scratches on both sides and featuring the Mowalola brand name elegantly etched at the top. Many fans are displaying mixed emotions towards the collaboration, and the rapper received criticism for the unique photoshoot.
“This is not for the trolls, this is not for the h*es, this is not for the people trying to defend it,” she began. “It’s for everybody. It’s for my dark skin girls with the nose… This Miss Mug Shot is now the face of a brand, b**ch,” the black-haired beauty hyped herself up on Instagram Live as she spoke on the matter.
Last week, the rapper spoke to Vogue about her interest in the fashion industry.
“I was very uneducated with fashion when I first started, and I still am a little. Every day I’m learning something new about it. I feel like where I come from, we are so stuck on the main brands, like Chanel, Gucci, Louis Vuitton. We don’t really get educated on fashion fashion, small brands, independent brands, Black brands. I plan on collaborating with so many different people, so we can spread this creative culture throughout my community,” she expressed. “Sh*t, I might have a furniture line.”
She added, “With my style, I don’t have to fit in nowhere, really, because I’m just that b**ch alone.”
These headphones, priced at $199, will be accessible in the United States, United Kingdom, and Canada starting this Thursday, September 21.
