Sabrina Carpenter Models New SKIMS Drop
Sabrina Carpenter joins the SKIMS celebrity squad, modeling their upcoming spring intimates drop.
The company refers to Carpenter as a “next-gen pop star” as she models the pastel spring sets. The upbeat advertisement features the young star in a retro-themed bedroom, bopping her head to music.
“Everybody’s wearing SKIMS,” Carpenter smiles at the end of the short clip. The drop will include their new “ultra-romantic” Stretch Lace and new Fits Everybody colors on Wednesday, April 3 at 9 a.m. PT / 12 p.m. ET.
sabrina carpenter for skims pic.twitter.com/YN5eND0RX2
— 2000s (@PopCulture2000s) April 1, 2024
The campaign, shot by photographer Jack Bridgeland, nods perfectly to the girly aesthetic Carpenter has created over the past few years. “I felt like I was a young girl again, playing in my bedroom,” the star told W Magazine. “I was able to play and move and feel like myself, which was really nice.”
Fresh off the end of Taylor Swift’s Eras Tour, Carpenter has only continued to reach more milestones in her budding career. Along with modeling for SKIMS, the star was recently pictured for Cosmopolitan and a Samsung partnership. Additionally, Carpenter recently got her first number one on the Billboard Pop Airplay chart with her hit song, “Feather.”
Catch a glimpse of the upcoming releases, which the company calls “flirty, feminine, and fully on trend.” The release includes many intimates with rosette accents and high-cut bodysuits, which they have made their trademark.
Carpenter joins the growing list of musicians who have starred in a SKIMS campaign; these include Usher, Lana Del Rey, and Nelly Furtado. Carpenter mentioned her admiration for Lana Del Rey and Ice Spice’s past campaigns with the company.
Next-gen pop star @SabrinaAnnLynn gets intimate with spring’s sexiest sets: ultra-romantic Stretch Lace and new Fits Everybody colors drop Wednesday, April 3 at 9AM PT / 12PM ET. pic.twitter.com/i5ouBTqdYG
— SKIMS (@skims) April 1, 2024
“It is precious to see women feel like women, and in a way that feels very unapologetically feminine, and I think both of those campaigns did that really well,” she told W Magazine. While the items will not be on sale until April 3 at 9 a.m. PT / 12 p.m. ET, you can preview the spring intimates drop here.